Case Study

Slick City Denver West’s Case Study

Slick City Denver West is the first location for the Slick City brand which features massive indoor waterless slides.

Slick City Denver West opened in late June 2022 and has already successfully served over 20k ticketed guests in the first two months of operation.

Disruptive Digital Marketing LLC has led paid digital media efforts for Slick City and helped contribute to the business’ exceeding sales expectations by:

· Driving over 100k people to slickcity.com

·      Building customer remarketing audiences via website data (15k people), video view (50k people), page engagement (50k people), and more to push people in the greater Denver area down our marketing funnel.

·      Utilizing social proof building strategies to increase perceived popularity of Slick City Denver West by reaching over 850k people locally with social media posts with numerous reactions (includes likes), comments, and shares.

·      Creating campaigns on Google Ads that resulted in an account-wide cost per click of only $.20

·      Using TikTok influencer video to drive traffic from Facebook and Instagram to website at $.15 cost per click

Other Disruptive Digital Marketing Accomplishments

Here’s more evidence of success.

  • Support #1 and #2 Sky Zone parks in world for Same Park Sales % (compared to previous year) on June 12, 2022 report (Canton, MI & Omaha)

  • Worked with 5 of top 9 parks in world for Same Park Sales % on December 29, 2019 report (Shelby Township, Canton, MI, North Charlotte, Kentwood, Evansville)

  • As a park manager, Ben led Sky Zone Springfield, IL to 'Top 5 New Park for Sales' award for first 9 of 12 months open.

  • Traveled to India in 2017 to help open the first Sky Zone there, located in Hyderabad.

  • Over 6 years experience working with more than 35 family entertainment centers.